World's Longest Bra Chain - a GirlGuiding NZ record attempt
GirlGuiding NZ is really excited to be supporting Dargaville Guides in their Bra Chain campaign. This campaign aims to raise the awareness of breast cancer, achieve a world record in November 2010 – and help our overseas sisters.
Most New Zealanders have been affected by breast cancer in one way or another. As a girl only organisation, our girls and leaders in New Zealand want to add their voice and raise awareness of breast cancer and also focus on prevention and detection.
Click on the links below to read more:
- Bring a Bra Day – Wednesday 8 September 2010...help us reach the record...read more
- Spread
the word - download our graphic file for your email signature, it's very easy!..read more
- Watch TV coverage: Canterbury Television ran a story about the World's Longest Bra Chain in August 2010, 2 minutes in length - watch now
- Facts about Breast cancer - read more
- Stop Cancer - Reduce your Breast Cancer Risk. Everyday actions for New Zealand women. By the Breast Cancer Network - PDF (186 KB)
- Bras needed for world record attempt by GirlGuiding NZ - 3 May 2010, media release
- Postie helps Bra Chain - Help is at hand with collecting the bras on behalf of GirlGuiding NZ. Clothing store Postie has recently come on board to support the campaign by collecting bras at its 79 stores nationwide...read more
Want to get involved?
- Give us your bras! Find out how to get your bras to us...
- Start your own collection point! We have posters available to assist you with this. Click here to find out more.
- Stay connected with our facebook page: Longest Bra Chain
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Facts about Breast Cancer
- 1 in 3 cancers occurring in New Zealand women is breast cancer
- About 2500 women are diagnosed with breast cancer each year
- Over six women are diagnosed with breast cancer each day
- Over 600 women die from breast cancer each year
- 1 in 9 women in New Zealand will be diagnosed with breast cancer in their lifetime
- The incidence of breast cancer is highest in women aged 50-54 years
- Maori women have a 40% higher mortality rate than non-Maori
- 1 in 10 men in New Zealand will lose a sister, mother, daughter or wife to breast cancer
- Close to 85% of women diagnosed with breast cancer will survive




